Once again this week there weren’t any big commercial winners in views of short form video. Could it be because of a “Susan Boyle Effect” because her video had over 64 million views just last week so people are browsing less elsewhere? One of the real standouts this week is a video called “Carousel” directed by Adam Berg.

While there is no mention of the product in the video itself, the description promotes Philips latest entrant into the television market which displays in the same 21:9 ratio frame cinema proportion television, so no more black bars. This clever video was conceived to work as an endless loop.