Buzzworthy Wednesday Video: "I See" MoMA


While not the top viewed video of the week or anywhere near it, this was a masterfully created short video by the Museum of Modern Art (MoMA) in New York that draws connections between artistic motivations and our everyday lives. It was by far the most creative and engaging marketing video I had seen all week. This is the first in a series of short films MoMA has commissioned by director Azazel Jacobs where he takes the museum’s audio tour and links it to the life of the young man viewing it.